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Race team Launch


In 2017 Velocity was challenged to bring a dream to reality of launching a racing team with the support of Aston Martin.

Velocity created a short launch film together with the R Motorsport team which was presented on a curved LED wall in the iconic Sackler Gallery at London’s Serpentine.

The team provided an international platform to launch the new R Motorsport team to the world with a live show hosted by motorsport legends and in front of invited media and guests.

The star-studded event was brought to life by Velocity through innovative interactive content and a flawless event production on site.